Now a Shoppers Drug Mart Company, MediSystem is a pharmacy that develops software to provide secure and accurate single-package multi-dose drug delivery systems for nursing homes and healthcare facilities.

They needed to clarify what the product was and its benefits to healthcare facility directors, as well as to their investors.

We noticed that for a product that makes life simpler their name was complicated (originally called Medisystems Technologies Inc.). MGD came up with “MediPax” for the product name and then anchored the corporate brand around it, changing the company name to “MediSystem” and created a clean simple solution to reflect the simplicity of the product.